Ben Travato Blog by Marius Troy

The other day, I caught up with the lovely 24 year old art director Marius Troy and founder of the well known blog Ben Trovato.We discussed music, the fact he’s tired of seeing beautiful girls with white backgrounds and some other stuff in between.

lolasparks: Alright Mr, I know you’re quite the traveler.So where have you been residing at ??

Marius troy: Right now I’m in Oslo, but I’m always on the move. I just got to Oslo after spending time in New Delhi, Singapore, Bangkok, Hong Kong, Tokyo, LA, Miami, Sao Paulo and Rio de Janeiro during 2009.

lolasparks: How did you get into the whole blogging malarkey?
Marius troy: I’ve always been interested by visual inspiration, and how photography, graphic design, illustration and art overall can be used to communicate a message, provoke feelings, and/or tell stories. I then started a blog a few years ago where I posted what I found inspiring, may that be a photo or a song. But after running it for a while I found that my posts consisted of pretty much just fashion photography, so I thought, “Hey! Why not just make a concept out of it?” And that’s how Ben Trovato Blog was created.

lolasparks: Everytime I read your blog I’ve always seen it as you promoting fresh new talent…is that your purpose?
Marius troy:BTB was created with the intention of bringing new talent into the limelight, but also inspire those who hadn’t quite made it to a professional
level yet. The posts consists mainly of young promising professionals, but now and again I feature a someone with a lot of experience within the business.

lolasparks: Influences and inspirations?
Marius troy:Personally I get very inspired by photographers that dare to move into unknown territory creatively. Although people might say that the business is evolving all the time, and that you need to stay aware of new trends to keep up, I feel like there’s been a slight stagnation the last two years. The warm vintage tint has been here for a while now, and there was a time where I got sick of seeing beautiful girls with strong make up and wayfarers on a white background shot with camera flash. Juergen Teller and Terry Richardson started that trend years ago, and it’s time to move on.

lolasparks: What music are you currently banging on about?
Marius troy: Right now I’m very excited about B.o.B aka Bobby Ray. Be sure to check out 🙂

lolasparks:Any plans for the future?
Marius troy:I am moving to Milan very soon to get closer to the action! And I am always thinking of new ways to make Ben Trovato Blog better.

Interview by Lola Sparks