This December Mulberry is celebrating the magic of Christmas and the joy of fairy tales. Inspired by the beauty of winter woodlands and Mulberry’s roots in the English countryside, British art director and set designer Shona Heath transformed five windows in iconic department store Harrods into a Mulberry fairy tale, with a snow-covered woodland, frozen lake, woodland creatures and a mysterious and magical Mulberry tree…

To celebrate the launch of the festive fairy tale at Harrods Mulberry enlisted the help of Downton Abbey’s Allen Leech to read an excerpt from a favourite fairy tale. Visit from 4pm on Monday 2 December to enter a fairy tale competition: watch an exclusive video clip and guess which fairy tale Allen is reading for a chance to win a beautiful Mulberry bag as a festive treat.

Fairy tale storytelling will continue in the Mulberry pop up space on each Saturday until Christmas. Visitors to the pop up space in the run-up to Christmas will have the opportunity to place an order for Mulberry Monogramming to get their initials embossed onto a selection of leather accessories, and can also enjoy bespoke fairy tale tags and stickers to personalise gift-wrapping.

All products featured in the Mulberry fairy tale campaign, including the iconic Bayswater and Lily bags in festive red, can be bought on and in Mulberry stores








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