New year, new fragrance! High fashion accessory house Jimmy Choo have developed a new fragrance specifically for the evening. FLASH is a white floral fragrance that starts off sweet and softens into a softer scent.

The scent was created by perfumer Christine Nagel (Christian Dior Miss Dior Chérie, Dolce & Gabbana The One) “I imagined the sounds of heels, clicking on the streets of New York, London and Paris”.

The bottle was inspired by a modernist chandelier from the 1970s, but also references a retro camera flash. The cool blue-silver colour is a nod to the ultraviolet lights of a nightclub and the flash of paparazzi bulbs.

Top Notes: Pink Pepper, Strawberry, Tangerine

Heart Notes: Tuberose, Jasmine, White Lily

Base Notes: Heliotope, White Woods

The campaign, shot by Steven Meisel features supermodel Natasha Poly sprawled on a nightclub floor with her FLASH bulb bottle in her 5inch jewelled Jimmy Choos.

This new soft, floral fragrance will be available exclusively from Debenhams Beauty Hall from the 14th January and nationwide from 28th January. EDP £36 for 40ml.

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