The debut FW14 adidas Originals by Rita Ora collaboration sees the brand with the three stripes hook up with an award-winning pioneer of stage and style.  Known as much for her fearless take on fashion, as for her head turning musical collaborations, Rita Ora has carved herself a pedestal for her energy and original spirit.

Now Ora collaborates with adidas Originals in a 3 season collaboration, a match brought about by a mutual admiration for breaking the rules and our shared rebellious natures.

The Pastel Pack takes to the skies: dreaming sunset shades of powder pinks, blues and yellows that are cloud soft across talon-sharp shapes.  A riot of feathers inspired by Rita’s own tattoo, rustle around cut out shoulders and hips, bringing flight to batwing sleeves, skin tight body suits and high waist skinny-fit shorts. Sheer detailing softens brave silhouettes that reveal hints of skin as they drift around the body.

While the Colourblock pack takes those sunset shades and pushes them to the extreme, ramping up the tone as hot pinks, blues and yellows colour block next to bold black.

Peep the vid and more images below.











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